What is the
“Happy Seoul Outing for Children”?

It is part of the “Happy World for Children” project, which supports vulnerable households such as at-risk pregnant women, infants, and single-parent families. Launched in 2023, the “Happy World for Children” project is a large-scale joint social contribution initiative led by FKI and its member companies. Its core pillars include respect for the lives of at-risk infants, ensuring children’s health and well-being, and bridging the education gap for underprivileged groups.

What is the
“Hope Bus on Wheels”?

The “Hope Bus,” short for Hope Bus for Small Business Owners and SMEs, is a traveling consultation program in which the FKI Business Advisory Group visits local governments across the country to provide free, customized management advice and consulting.
In October last year, FKI signed a cooperation agreement with Gwangju Metropolitan City and KB Financial Group to support small business owners with tailored business consulting services. Starting with its first run in Gwangju on March 4, FKI plans to expand the Hope Bus nationwide to help strengthen the foundations for regional SME growth.
Since its launch in 2004, the FKI Business Advisory Group has provided managerial expertise to approximately 15,000 SMEs and small businesses, producing numerous success stories. The group consists of 195 former CEOs and executives from major corporations, as well as 34 experts in legal, tax, labor, and other professional fields.

From May 20 to 22, FKI hosted the Happy Seoul Outing for Children for single-parent families who had never visited the capital, offering children a memorable cultural experience. The event’s slogan was “A Dreamy Attic! Smiling and Laughing Together”—with “smiling and laughing” expressed in the Jeju dialect as “bingsaegi useumeong.” More than 30 mothers and children affiliated with Aeseowon—a Jeju-based welfare institution supporting at-risk pregnant women and single-parent families—enjoyed a joyful three-day itinerary visiting major landmarks like Gyeongbokgung Palace and N Seoul Tower.
Separately, on May 31, another group of 30 mothers and children from Mokpo’s House of the Virgin Mary, a key support center for at-risk pregnant women in the Jeollanam-do region, also visited Seoul for a three-day outing.

On March 4, FKI and the FKI Center for Large and Small Business Cooperation held the Hope Bus on Wheels: Gwangju Edition event at Gwangju City Hall. Attendees included Gwangju Mayor Gi-jung Kang, FKI Executive Vice Chairman Chang-beom Kim, Nam-gu District Mayor Byeong-nae Kim, members of the FKI Business Advisory Group, and over 100 small business and SME representatives. A total of 33 SMEs, including Hyundai Hightech—a partner of Hyundai/Kia Motors—and 7 small businesses participated in the event. They received consultations on topics such as technology, production, overseas expansion, smart factory advancement, and Manufacturing Execution Systems (MES).
Prior to the consultations, FKI and the Gwangju Metropolitan Government held a Traditional Market Donation Ceremony. Funds donated by FKI will be used to replace aging pipelines and improve restroom facilities at Gwangju’s Mudeung Market.

On March 31, FKI and the FKI Center for Large and Small Business Cooperation held the Hope Bus on Wheels: Jeonbuk Edition event at the Cultural Center in Jeongeup Industrial Complex. Attendees included Jeongeup Mayor Hak-soo Lee, National Assembly Member Jun-byung Yoon, FKI Executive Vice Chairman Chang-beom Kim, members of the FKI Business Advisory Group, and around 70 small business and SME employees. Twenty SMEs, including Kia Motors partner Cala Co., Ltd., and four small businesses participated in consultations focused on production and marketing.
Before the consultations, FKI and FKILSC hosted a Traditional Market & Small Business Donation Ceremony. Funds from FKI will be used to renovate aging facilities at Jeongeup’s Saemgol Market and support warehouse operations for retired small business owners’ equipment.